Keen KoreaOPERATED BY HYEAN

What We Do

What we plan, and who we plan it for

One team, from your first brief to the final invoice — no outsourced hand-offs.

Request a ProposalCase Studies →

We reply within 24 hours.

At a glance

The work we take on

Whoever briefs us, the work on the ground is run the same careful way. Pick the one that fits your group.

Study Tours & Technical Visits

Comparative urban-regeneration study tours and technical site inspections, led on the ground by the practitioners who run the sites.

For Urban planners, policymakers, public agencies, creative entrepreneurs, researchers and impact developers — first markets Malaysia and Taiwan.

Plan a study tour →Read the case study

We reply within 24 hours.

Government & Institutional Exchange (B2G)

The on-the-ground coordinator foreign governments trust.

For Foreign governments, public agencies and development bodies (KOICA / KSP-type cohorts) — first market Taiwan.

Discuss a delegation →Read the case study

We reply within 24 hours.

MICE & Incentive

A FAM tour turned into measurable data — and partners.

For Incentive houses, MICE groups and travel trade — first markets Taiwan, Malaysia and Southeast Asia. Halal and dietary needs handled as a required gate.

Plan a FAM or incentive →Read the case study

We reply within 24 hours.

Cultural, Heritage & Academic Tours

An itinerary with a reason for every stop.

For Universities, schools and cultural institutions running faculty-led or academic study tours across Korea.

Design a study journey →Read the case study

We reply within 24 hours.

Multi-scale design

Four scales of regeneration, compared in one route.

  1. Small town

    Heritage-led local regeneration at village and small-town scale.

  2. Rural

    Community and primary-industry regeneration in the countryside.

  3. Metropolitan

    Urban regeneration and creative-district renewal at city scale.

  4. Capital

    Capital-region renewal and national-policy-scale regeneration.

Compared within a single itinerary.

Track 1

Study Tours & Technical Visits

Comparative urban-regeneration study tours and technical site inspections, led on the ground by the practitioners who run the sites.

What you get

  • A multi-scale itinerary comparing small-town, rural, metropolitan and capital regeneration in one trip.
  • Site inspections and briefings with named practitioners, academics and civic operators — substantive visits, not sightseeing.
  • Reusable trilingual documentation of every site visited.

Who leads

Led on the ground by HYEAN, with named local experts and site visits to leading local businesses arranged per program.

Track 2

Government & Institutional Exchange (B2G)

The on-the-ground coordinator foreign governments trust.

What you get

  • Coordination of foreign-government-funded delegations on the Korean side, working with host municipalities on cooperation and local hospitality.
  • Full public-sector lifecycle: commencement, interim and final reporting, billing and settlement.
  • Coordination of government-to-government youth and policy exchange, end to end.

Who leads

Coordinated by HYEAN with a partner background in Korean government innovation and direct access to Buyeo civic networks.

Track 3

MICE & Incentive

A FAM tour turned into measurable data — and partners.

What you get

  • Familiarization and incentive programs run through to a measured satisfaction loop and KPI report.
  • Genuine Traditional-Chinese hospitality materials, with media and press handling.
  • Modular Baekje heritage blocks (half-day / 1-night / 2-night) that plug into a wider incentive itinerary.

Who leads

Run by HYEAN with verified Taiwanese media, culture and local-creation partners.

Track 4

Cultural, Heritage & Academic Tours

An itinerary with a reason for every stop.

What you get

  • Curatorial depth — a themed narrative rather than a checklist of attractions.
  • Structured learning outcomes for faculty-led and institutional study programs.
  • Grant-aligned itinerary design and clear, documented learning objectives.

Who leads

Led by HYEAN, operator of the Korea Heritage Service "Living National Heritage" program.

Government-commissioned heritage and youth-village programs can be linked to any of these tracks. National Projects →

How it works

From first brief to final settlement.

  1. You brief us

    Tell us who is coming, the goal and any constraints — no payment to start a conversation.

  2. Proposal backwithin 24h

    One coordinator replies — usually with a comparable case and concrete next steps.

  3. We run it

    Planned, led and operated on the ground by HYEAN — one accountable team.

  4. Report & settle

    Documentation, reporting and settlement — handled to the standard public funders require.

Tell us who's coming.

Government bodies, companies, universities and overseas travel partners brief us here. One coordinator replies — no call centre.

Request a Proposal

We reply within 24 hours.